A Tale of Two Traditions

The origin and evolution of Vietnamese traditional medicine The current historical (and hysterical?) moment has brought into sharp focus Vietnam’s northern neighbor, specifically a practice that feels almost occultish: the eating of exotic animals. It’s a custom that deserves context: Vietnam’s northern neighbor consumes animals reportedly for their healing or medicinal properties. Similarly, the Fito

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Switch Off and Connect

DIY workshops for crafts and beauty products with Amber House The do-it-yourself (DIY) urge is in full resurgence as people voluntarily limit their (solo!) social media consumption in favour of face-to-face interaction with others and creating communities. More and more people are seeking new experiences instead of obtaining more and more things. Amber Nguyen established

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The Quarantined Couple

The day after Jake* went to Buddha Bar on March 14 with his girlfriend Amy*, he remembered he felt sick, a sore throat and mild fever. It was similar to his girlfriend’s day-long fever and aches. Nothing too serious for either. Something more severe may have triggered alarm in him. Their visit happened as Vietnam

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Customer Satisfaction

Learn the differences between customer service versus customer experience, and how they work together to boost lifelong loyalty Pop quiz, corporate business leaders: Which team or department is responsible for customer experience? Here’s a hint: Think beyond department borders. Sales, Customer Service, Marketing, Logistics, IT, etc. Delivering incredible customer experiences in today’s agile economy is

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An All-Rounder

Paving the road for cricket’s growth in Vietnam If you ask most locals about cricket they might tell you that a chorus of chirping from this insect is a pleasant part of the soundscape of summertime, but that’s not the type of cricket that Jeremy Stein is interested in as the president of Vietnam Cricket

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A Complete Guide to Go Camping in Vietnam

Vietnam is a beautiful country with a lot to offer to campers. Most of us imagine Vietnam as a purely tropical country. But, it does have parts that fall into the temperate zone. Apart from a handful of places, it doesn’t get terribly cold, but several locations have cool weather. Visiting the country and seeing

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Disc Jockeys

It is a frantic, fast-paced frisbee free-for-all and it is catching on in Saigon Saigon Monsoon typically plays on the open soccer fields of RMIT, but school closures since the beginning of the year have pushed practices instead to the astroturf of Tao Dan Stadium in the heart of District 3, behind the Independence Palace.

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To Conserve and Protect

Education for Nature Vietnam Founder and Executive Director Vu Thi Quyen discuss their conservation efforts and how the public can help Shortly after graduating from university, Vu Thi Quyen took part in a conservation project at Cuc Phuong National Park working to educate the local community on why it was important to preserve the integrity

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The Customer Experience

Social media marketing trends revolutionizing retail in Vietnam “The store is media,” is the mantra in the best-selling book Reengineering Retail: The Future of Selling, written by retail experts Doug Stephens and Joseph Pine. The book explains that “customer experience is the new marketing trend and the best way to generate demand for your retail

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Creating Extra Space

The real estate market in Vietnam is crowded. The self-storage industry, however, is growing What does the expression ‘self-storage’ make you think of? The term might evoke images of those storage units you would find in any US or European city, holding an overflow of personal belongings for several weeks, months or even years. For

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